Explore our hub of insights, client success stories, and thought leadership
Research Reports
The 2026 Marketing Predictions Report
Discover data-driven insights on trends, AI integration, marketing spend, and driving measurable results as a new year approaches.
The 2025 Critical Communications Consumer Study
RRD’s recent research highlights six key findings to inform brands’ critical communications strategies — and help them stand out.
The 2025 Marketing Priorities Report
This report highlights four key themes shaping marketing priorities: risk and uncertainty, technology, economic headwinds, and evolving consumer expectations.
State of Digital Grocery: In-Store Media Monetization
Grocery Doppio conducted a survey of grocery executives to understand the state of retail media networks and how they are being integrated into the store.
READ NOW State of Digital Grocery: In-Store Media Monetization
2024 CPG + Grocery Consumer Report
RRD’s 2024 Consumer Report dives deep into the intricate landscape of the consumer packaged goods (CPG) and grocery sectors.
You Have Loyalty Members. Now What?
Get the tools and knowledge needed to navigate next-gen marketing with confidence and finesse.
Blogs
Transparency: The Key to Unlocking Connected TV’s Potential
Here, we’ll take a look at CTV’s transparency challenge and how marketers can benefit when transparency is achieved.
READ NOW Transparency: The Key to Unlocking Connected TV’s Potential
Media Mix Modeling: Your Secret Ingredient for Marketing Success
Media mix modeling can help you create a repeatable recipe for driving revenue, leads, foot traffic, or whichever KPI matters most for your organization.
READ NOW Media Mix Modeling: Your Secret Ingredient for Marketing Success
How Contextual Targeting Hits Different
Contextual targeting has been around since the start of advertising — but modern applications bear little resemblance to those from the past.
The 10 Busiest Shopping Days of the 2025 Holiday Season — and 3 Ways Retailers Can Win
Christmas timing may affect this year’s holiday shopping season — influencing when consumers browse, buy, and budget.
READ NOW The 10 Busiest Shopping Days of the 2025 Holiday Season — and 3 Ways Retailers Can Win
The Composable Dilemma: Choosing Between CDPs, SaaS Platforms, and Data Warehouses
This blog explores three primary approaches to data organization and utilization: the EDW traditional SaaS CDPs, and composable CDPs.
READ NOW The Composable Dilemma: Choosing Between CDPs, SaaS Platforms, and Data Warehouses
Smarter, Faster, and More Human: How AI Transforms Business Communications
RRD's Brian Cox and Nicholas Michel are helping clients harness AI technology in ways that balance efficiency with the human touch that customers expect.
READ NOW Smarter, Faster, and More Human: How AI Transforms Business Communications
4 Shifts Reshaping Marketing Strategy in 2025
RRD’s 2025 Marketing Priorities Report explores how leaders across industries are adapting to a rapidly changing environment.
Personalization Done Right: Building Trust Without Overstepping
As brands race to harness data and AI to tailor every touchpoint, there’s a growing risk of personalization that crosses the line from helpful to unsettling.
READ NOW Personalization Done Right: Building Trust Without Overstepping
Is Your Marketing Data Warehouse Ready for the Age of AI?
AI is rapidly reshaping how marketers interact with data, and your data warehouse could be the key to unlocking its full potential.
READ NOW Is Your Marketing Data Warehouse Ready for the Age of AI?
3 Must-Know Strategies to Target Your Best Customers in 2025
By combining first-party data with predictive analytics and consumer insights, marketers can model behavior, identify high-value audiences, and engage buyers.
READ NOW 3 Must-Know Strategies to Target Your Best Customers in 2025
RRD Ranks in Top 20 on Ad Age Agency Report for Seventh Consecutive Year
For the seventh consecutive year, RRD has been named one of the world’s biggest agencies, ranking 16th in Ad Age’s 2025 Agency Report
READ NOW RRD Ranks in Top 20 on Ad Age Agency Report for Seventh Consecutive Year
Swinging for the Fences: Optimizing Omnichannel Strategies
The question for marketers is: How can we fine-tune our marketing strategies in order to close the gap on these near misses?
READ NOW Swinging for the Fences: Optimizing Omnichannel Strategies
10 Challenges Life Science Companies Must Confront in 2025
What follows are 10 critical factors currently putting life sciences companies through their paces as they strive to confront today’s industry realities.
READ NOW 10 Challenges Life Science Companies Must Confront in 2025
10 Essential Strategies to Strengthen Customer Experience & Loyalty
In today’s competitive market, where customers have endless choices, customer experience is a critical deciding factor for long-term loyalty.
READ NOW 10 Essential Strategies to Strengthen Customer Experience & Loyalty
Seamless Omnichannel Experiences: The Key to Boosting Engagement and ROI
By leveraging AI and predictive analytics brands can create the seamless omnichannel experiences that today’s shoppers demand.
READ NOW Seamless Omnichannel Experiences: The Key to Boosting Engagement and ROI
Driving Customer Engagement Through Effective Personalization
Advanced personalization tactics can enhance customer retention and engagement by leveraging data insights to deliver tailored experiences.
READ NOW Driving Customer Engagement Through Effective Personalization
Case Studies
CTV and Print Integration Boost Response Rates, Loyalty | Retail
Iridio by RRD deploys multichannel strategy for furniture retailer, increasing reach and advancing consumer engagement
READ NOW CTV and Print Integration Boost Response Rates, Loyalty | Retail
NAFI’s Mentor Magazine Advances Excellence in Flight Instruction | Education
RRD supports the National Association of Flight Instructors' rebrand with expert print execution, proprietary Digimag® digital editions
READ NOW NAFI’s Mentor Magazine Advances Excellence in Flight Instruction | Education
Custom-Built On-Site Creative Team Drives Client Goals | Retail
In trying to create diverse in-store visuals, a major American home improvement retailer struggled to maintain adherence to its established brand.
READ NOW Custom-Built On-Site Creative Team Drives Client Goals | Retail
Digital Marketing Efforts Increase Sales, Amplify Traffic for Supermarket Chain | Retail
Iridio by RRD’s circular display and dynamic OTT advertising solutions engage supermarket chain's shoppers at the local level
READ NOW Digital Marketing Efforts Increase Sales, Amplify Traffic for Supermarket Chain | Retail
Revamped Digital Strategy Drives Surge in Store Visits | Retail
Iridio by RRD’s comprehensive search optimization and social media solutions help furniture retailer surpass Black Friday goals
READ NOW Revamped Digital Strategy Drives Surge in Store Visits | Retail
Smarter Targeting and Omnichannel Activation Strengthen Market Performance | Retail
Iridio by RRD’s comprehensive predictive data and digital solutions enhance performance for a leading specialty furniture retailer
READ NOW Smarter Targeting and Omnichannel Activation Strengthen Market Performance | Retail
Omnichannel Strategy Boosts ROAS, Response Rates for Furniture Retailer | Retail
Iridio by RRD’s predictive data and omnichannel solutions deliver improved performance across print and digital channels
READ NOW Omnichannel Strategy Boosts ROAS, Response Rates for Furniture Retailer | Retail
CPG Company’s Products Score Significant Win with Supermarket Promotion | Retail
Iridio by RRD’s cross-device display solution converts consumers’ appetite for Asian-inspired meals into online impulse purchases
READ NOW CPG Company’s Products Score Significant Win with Supermarket Promotion | Retail
Podcasts
Data, Expertise, and the Composable Future
We explore the idea of composable technology - what it is, why it matters, and how to build a MarTech stack that truly works better for your business.
Measurement that Improves Outcomes
In a marketing landscape with so much data available, how do we go from seeing the information to truly understanding and driving insight?
Data Without the Noise
Data experts Kevin Bell and Tanner Trimble discuss how to build a data strategy that cuts through the noise and delivers real business value.
The New CMO Playbook: Data, Disruption, and Doing More with Less
Andy Johnson, leader of RRD's Iridio, shares insights into how marketers can navigate increasing complexity in a challenging macroeconomic environment.
LISTEN NOW The New CMO Playbook: Data, Disruption, and Doing More with Less
When Creative and Media Click
Vice Presidents Panos Anadiotis and David Gacsko explore how creative and media can not only coexist but thrive together.
Webinars
Four Fixes Before They Tune Out: How to Keep Your Customers Engaged
RRD experts Evan Cunningham and Jennafer Brechtel-Higgins share the most actionable insights from consumer research on critical business communications.
WATCH NOW Four Fixes Before They Tune Out: How to Keep Your Customers Engaged
How Leading Brands Turn First-Party Data into Powerful Outcomes
Catherine Chen, VP of Digital Sales at RRD, joins three panelists to discuss how to leverage first-party data effectively.
WATCH NOW How Leading Brands Turn First-Party Data into Powerful Outcomes
AI-Driven Transformation in Regulatory Communications: Optimizing Customer Experience and Operational Efficiency
Join Aspire CCS and RRD for a webinar exploring how AI is reshaping the industry — and why embracing this change is critical for maintaining a competitive edge.
3 Key Actions for Amplifying Your In-Store Brand Influence in 2025
Register now for this webinar, where industry leaders improve the customer path to purchase and lift sales for both brands and retailers.
WATCH NOW 3 Key Actions for Amplifying Your In-Store Brand Influence in 2025